Blog

Why “Shop Local” is So Important
We've been in business for 20 years. We’re locally owned and locally operated, and we love where we live. As a result, we believe in supporting the people who call Portland home as much as possible. The best part? Most of Portland believes that a "shop local" attitude...

Graphic on the Floor? How and Why You Should Think About It.
Every square inch of your business is an opportunity to engage your customers and build brand awareness. Each and every surface of your business can lead and direct your customers. Everyone sees your floors, whether they realize it or not. Floors...

3 Reasons We Love Fleet Designs
If you’re a business owner with more than one vehicle, we like to say you have a fleet. Your company’s vehicles serve as brand ambassadors. Adding just one more fleet vehicle will help you reach more people — to the tune of 16 million! Your brand will become even more...

How Changing the Font on a Vehicle Wrap Can Turn Visibility Upside Down
When it comes to vehicle wraps, there’s one main rule to keep in mind — the design must be understood. Factors like vehicle type, color, size, and font all play a role in this equation. And while there isn’t a tried-and-true, always-going-to-win formula, there...

Your Business from Floor to Ceiling: All the Missed Opportunity and How to Correct It
Every brick and mortar business needs a sign to point people to it. But we often forget that the inside of your business could benefit from signage as well. Interior signage can delight and inspire customers. It can strategically use the unused spaces in your business...

Wrap Your Vehicle with Earth-Friendly Vinyl
More and more individuals and businesses look for earth-friendly solutions. From lowering our carbon footprints to recycling our waste, we’re all trying to do our best for our communities and our planet. As one of the greenest cities in America, you’ll find bike...

How Your A-Board Sign Is Like Your First Customer Service Rep
Your best opportunity for a first impression may be the A-board sign on the corner. Imagine having an employee positioned on the street corner, greeting people and inviting them to your business with a friendly smile. Additionally, this employee could let people know...

7 Reasons You Should Consider Vinyl Window Graphics in your Brick and Mortar Business
Window graphics are a great option for almost any business owner. When it comes to advertising, any business owner will admit that the options are virtually limitless. TV ads, radio ads, yellow pages, social media, billboards, and event sponsorships are just a...

How GT Outdoors Is Boosting Business with Their Vinyl Boat Wrap
Who was the client and what do they do? The customer for this vinyl boat wrap was Troy Niemann of GT Outdoors. They provide outdoors adventures to fishermen and hunters and serve as mentors for those who want to learn tactical strategies while pursuing their outdoor...

The Psychology of Color and Why It Matters for Your Signage
Color is a powerful tool. It can affect our emotions, change our mood, and alter the way we feel about things. Not only that, color can affect us physically by raising our blood pressure, increase our metabolism, and contribute to eyestrain. Color can do some pretty...